DOUG WINNIE

PRODUCT MANAGEMENT FUNDAMENTALS

PRODUCT MANAGEMENT

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DESCRIPTION

Deep down, we all want to make things. It could be something that we create with our own hands, through our own craftsmanship and hard work. It could be something like a renovation or building a new home, where we work with others and partner to create something. Or, it could be a business that we start or contribute to, bringing value to potential customers to solve their problems.

When you create something that solves problems that people have, you have a product. That product could be anything. It could be an app, a service, a physical device, or it could be a process that people can follow.

To create that product and bring it to market requires knowing what your potential users need, what they like and don’t like, how feasible it is to make the product, ensure that it has no issues, and to know how to market it and position it. That is the role of the product manager.

So if you are looking to become a product manager, are working with others to deliver a product to market, or are working on your own side project and want to know more in how the process works, this course will give you a great overview on how it works, how the process works and how to get started.

OUTLINE

This course is divided into a number of chapters. After the introduction, the course dives into an overview of the role of the product manager and then runs through the major steps of the product lifecycle.

INTRODUCTION (3 Movies)

CHAPTER 1: What is Product Management (3 Movies)

CHAPTER 2: What does a Product Manager Do? (7 Movies)

CHAPTER 3: Research (7 Movies)

CHAPTER 4: Plan (5 Movies)

CHAPTER 5: Release (3 Movies)

CHAPTER 6: Refine (4 Movies)

CHAPTER 7: Reture (1 Movie)

CONCLUSION (1 Movie)

ISSUES + UPDATES

There are no current reported issues with the course, and there currently are no planned updates scheduled.

MATERIALS

This course has exercise files that you can download to apply topics that are covered in the course. Some are great to print out on large paper and work on with your product team or others. You can download them via GitHub, either through the link below, or the direct ZIP file download link.

GITHUB

ZIP DOWNLOAD (GITHUB)